Our Vision

We believe that Poole has unique qualities which, if utilised, can transform its fortunes and reputation. These include a wonderful harbour, treasured heathland and parks, a rich history, creative universities and a varied mix of businesses and communities.

We look forward to a future where the town centre is redeveloped in a way which makes it a pleasant, attractive and interesting place to be. Poole is not a city and it does not wish to be one. We see the town as a series of interlocking communities and we feel the town centre should reflect the diversity of these communities, and to work as an equal with Bournemouth Town Centre. We need to increase the volume of people living in the town centre to help revitalise the High Street and we need to encourage independent shops, community-focused activities and artistic endeavour.

Revitalization of the town centre will help attract new businesses to the town but the offers of Bournemouth, Christchurch and Poole need to complement each other. The resources of Poole and Bournemouth can be dovetailed, creating a dynamic and rounded conurbation while retaining the towns’ distinctive identities. Bringing higher paid jobs to the town will help boost disposable income which will benefit people who are already working or seeking employment. However, the affordability of housing also needs to be addressed. We need to be creative in finding opportunities for development of properties for young people and families.

At the centre of our vision are wellbeing and environmental responsibility. There are few places in the country which are better placed to encourage residents and businesses to take responsibility for their and their environment’s health. We look forward to a future where young people are inspired to achieve, individuals with energy and ideas are supported, and community organisations are empowered.